The article is devoted to understanding the modern processes of development of the ﬁlm review – a journalistic analytics genre. The author raises the issue of the new ﬁlm review quality in the Ukrainian media space. A variety of analytical texts from cinematophile journalists have been singled out as a separate genre, for which the term “author’s review” has been suggested. The peculiarities of the structural and content organization of the author’s review were highlighted. The article also shows the advantages of modern modiﬁcation to the ﬁlm review genre canons, both on structural and language levels, on the example of ﬁlm reviews by critic Oleksandr Kovalchuk.