Przejdź do głównego menu Przejdź do sekcji głównej Przejdź do stopki

Artykuły

Tom 24 (2014): Perswazja przez styl i stylizację

„Ekspert”, „mędrzec”, „dowódca”, „wieszcz” i „dziadek” — różne role nadawcy programów partii politycznych, tworzone dzięki stylizacji

  • Katarzyna Kłosińska
Przesłane
5 listopada 2015
Opublikowane
05-11-2015

Abstrakt

“Expert”, “Sage”, “Commander”, “Bard”, “Grandfather” — different voles of the senders in political parties’ programmes created by means of stylisation

The article describes those stylistic characteristics of the programmes of marginal political parties the contemporary ones, which make the senders claim certain roles either intentionally or nonintentionally. The figure of an “Expert” is achieved by the use of language typical for economics and science. A “Sage” is created in written texts by the language of philosophical treatises and religious sermons. The figure of a “Commander” emerges from the texts written in the style similar to official language, military language or the language of statutes. The role of a “Bard” is performed when a politician uses aphorisms or the texts resembling literary works. The creation of a “Grandfather” is present in a tale, where the basic truths are described.