Determinanty zmian w gospodarce światowej

Vol. 15 (2007)

Avantages compétitifs et frontieres de la firme multinationale: nouvelles réflexions liées a l’économie de la connaissance

Alain Nurbel

Pages: 67 - 86

PDF (Język Polski)

Abstract

Knowledge based economy and the competitive advantages of an international corporation

The paper aims to analyze the competitive advantages of an international corporation related to the geographical location according to the resource/competence theory and transaction costs theory. The author highlights influence of the externalities intensity in the area of technologies used by a local company on the governance strategy of an international corporation. Specific local properties determine the competitiveness factors and substantially affect the company strategy.