Strategie wzornicze a praktyki projektowe w projektowaniu opakowań

Mariusz Wszołek

doi:10.19195/2082-8322.13.11

Tom 13 (2020)

Strategie wzornicze a praktyki projektowe w projektowaniu opakowań

Mariusz Wszołek

https://orcid.org/0000-0002-8830-189X

https://doi.org/10.19195/2082-8322.13.11

Strony: 157-171

PDF

Abstrakt

This article is about general approaches to designing packages in addition to design strategy, communi-cation strategy and business strategy. Combining different design practices is not an endless repository in this article according to package design — it is just a first attempt at describing general design prac-tices. This article is more of an introduction to strategic packaging design.

Słowa kluczowe:

package design, strategic design, sustainable design, communication strategy, packaging waste

Opublikowane

14-01-2021