Статьи
Communicative behaviour of different ethnoses: universal and national-specific
The article observes the national communicative behavior as a conceptual category with universal and idioethnical features. In particular, mentality, mentalities, national character, speech etiquette definitions are given. Communicative strategies and tactics, used by communicants in a certain social role, as national-cultural markers of pragmatical level of standard communicative situations are analyzed.